As part of AIGA’s lecture series, we designed a poster for Dan Pink, who spoke to designers about the age of creativity. His theory was that as more automated processes get outsourced internationally, America will transform by putting more emphasis and value on creative jobs. Every sticker on the poster represents an everyday item that has some process that’s been outsourced. It helped to raise awareness about just how prevalent the issue was and also drew focus to how the thought process trumps implementation.